Sold on Radio: Advertisers in the Golden Age of Broadcasting

Jim Cox

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Sold on Radio: Advertisers in the Golden Age of Broadcasting

How was it that America would fund its nascent national radio services? Government control and a subscription-like model were both considered! But soon an advertising system emerged, leading radio into its golden age from the 1920s to the early 1960s.

332 pages

Media	Bøker Pocketbok (Bok med mykt omslag og limt rygg)
Utgitt	30. januar 2013
ISBN13	9780786475186
Utgivere	McFarland & Co Inc
Antall sider	332
Mål	175 × 251 × 25 mm · 602 g